Where Strategy
Meets Reality.

We make big ideas and plans work on the ground — turning policy into working systems for government, industry, and nonprofits across Oregon, Washington, and Northern California.

30+ Years
Combined Elected & Executive Leadership

Why MIG?

Ideas are easy. Plans are common. Making them work is the hard part. We focus on execution inside existing systems — budgets, politics, staffing realities — not ideal scenarios.

GovernmentIndustryNonprofitsRural Communities
What We Do

Policy In. Results Out.

We specialize in rural implementation — designing solutions that function within real-world constraints, not just on paper.

With 30+ years of combined elected and executive leadership, we bring political and operational fluency to high-stakes environments — and the urgency, clarity, and accountability to get results.

While others advise on policy, we ensure it delivers results.

The Messy Middle

Systems don't fail from lack of ideas — they fail in execution. People dream, and people can sustain a system, but there's a messy middle in between. We work the messy middle so you don't have to.

Strategic Communication & Influence

Not PR. Not fluff. Outcome-driven communication.

Execution doesn't happen without alignment — and alignment doesn't happen without clear, credible communication.

With a background in journalism, public leadership and high-stakes public communication, MIG helps shape the message as effectively as the strategy.

  • Executive messaging and public positioning
  • Stakeholder alignment and narrative development
  • Legislative communication, advocacy and advocacy strategy
  • Public-facing communication during complex or high-pressure initiatives
Core Services

What We Deliver

From assessment through deployment — comprehensive implementation, advocacy, and communication support.

Rural Readiness Assessments

Identify what will actually work before resources are committed.

Implementation & Program Deployment

Turn policy and program goals into step-by-step systems — then stand them up to function in real conditions.

Government Navigation

Cut through bureaucracy to accelerate outcomes.

Legislative Advocacy Aligned with Outcomes

Position, influence, move — and then execute policy implementation. We don’t let good policy fail.

Strategic Communication & Stakeholder Alignment

Shape the message and bring stakeholders into alignment.

Crisis & System Redesign

Fix what isn’t working, quickly and decisively.

Our Approach

Built for Reality, Not Theory

We ask hard questions, challenge default assumptions, and keep focus on outcomes.

Implementation First

We start with: will this actually work? Not: does this sound good on paper?

Real-World Constraints

Every strategy is built for existing budgets, current staffing, and political and community realities.

Speed + Accountability

Urgency for systems that move too slowly — without sacrificing alignment or durability.

Ongoing Advisory & Legislative Support

Support That Stays
at the Table.

  • 01For organizations navigating complex public systems, MIG offers ongoing advisory support.
  • 02Policy positioning and influence.
  • 03Legislative strategy and execution.
  • 04Real-time guidance during active sessions or regulatory processes.
Leadership

The Team

Kelley Minty

Founder

Kelley is a public-sector executive who works at the C-suite level — the senior leader organizations turn to when a plan has to actually work on the ground. Her focus is closing the gap between intention and execution, with particular attention to rural communities too often underserved by one-size-fits-all approaches.

That executive judgment was forged in high-stakes public office. As the youngest person ever elected Klamath County Commissioner, and the county’s longest-serving female Commissioner, she led on economic development, public safety, behavioral health, and community systems — and secured nearly $10 million in domestic well assistance for rural residents. Her influence reached statewide, with seats on Oregon’s Liquor & Cannabis Commission, Business Oregon, and the Alcohol & Drug Policy Commission, a trusteeship at Oregon Tech, and the co-chair of Health & Human Services for the Association of Oregon Counties.

That influence reached the national stage as well. Appointed to the Air Force’s Civic Leader Council — a select group of community leaders from across the country whose regions host an Air Force training mission — Kelley helped secure Kingsley Field’s future as a home for the F-35 Lightning II, anchoring a generational economic and strategic win for the Klamath Basin.

She brings a rare mix of executive leadership, operational insight, and political awareness — thriving in environments most couldn’t navigate while staying squarely focused on outcomes. Valued for her wisdom and practicality, she has a way of bringing even those inclined to disagree around to respect.

Communication as a leadership tool. With a foundation in journalism and a track record as a public-facing leader, Kelley brings clear, persuasive communication and a strong public presence — ensuring strategies don't just exist, they move.

Mark Goodwin

Partner

Mark Goodwin is a public policy and government affairs professional with deep roots in Northern California’s political and civic landscape. He served as Chief of Staff to a Contra Costa County Supervisor, where he advised on the county budget, economic development, water policy, fire protection, and state and federal legislation. Before county government, Mark spent more than a decade managing political campaigns and leading nonprofit advocacy organizations — building a career defined by results across the full arc of public engagement, from grassroots field work to digital outreach to high-level stakeholder relations.

His expertise spans the disciplines that move policy from idea to outcome — field and digital outreach, public policy analysis, and stakeholder relations — with a practitioner’s instinct for translating community priorities into governing decisions. In that role he also managed media inquiries and oversaw district office operations, keeping a wide portfolio of constituent and legislative concerns moving in tandem. That blend of campaign-honed communication and substantive policy work made him an effective bridge between the public, advocacy groups, and the machinery of county government.

Mark holds a Master’s in Public Policy from UC Berkeley’s Goldman School of Public Policy, where his major client work focused on county government — a fitting foundation for the path his career has taken. He is credentialed as a California County Senior Executive by the California State Association of Counties, a distinction reflecting completion of a rigorous professional-development program for senior county leaders. In 2022 he was recognized by Contra Costa County for his contributions to county government, capping a career marked by steady, substantive service to the communities he served.

Kim Matthews

Associate

Kim Matthews is a cross-sector strategic designer who builds multimedia public investment campaigns at the intersection of research-proven methodology, diversified revenue strategies, and long-term structural sustainability. She works at full investment to ensure your team’s best-case scenario solution stays on the table, from planning to implementation.

With two decades of successfully translating complex challenges into actionable, fully-funded plans for public and private organizations, she now specializes in creating multimedia campaigns that increase voluntary participation, attract multi-partner community investment, and are engineered for fundability.

Her design work spans the full campaign lifecycle — from visual identity and multimedia suite development to fully launched media campaigns and public-facing reporting that makes your goals legible to a genuinely diverse audience. Every deliverable she touches is built for the specificity of your target audiences. She knows that no public interest campaign is one-size-fits-all: different communities consume different media, speak their own language, and need to know they are being heard. So your campaign is designed for best-case scenario outcomes in your unique environment.

Kim holds two master’s degrees — in History and in Teaching, Learning & Curriculum — and will complete her third, in Public Interest Communications, alongside a Web Design Certificate, in late 2026. Her daughter is entering an MFA program in Edinburgh this fall; her son works as a state economist on the West Coast. Her two dogs are ridiculous.

Testimonials

What People Are Saying

When I needed help getting past some bureaucratic red tape, I called Kelley Minty. Even though it wasn't a county government issue, she committed to helping me see it through, and she did.

Bill Gasser, CEO Basin Fertilizer (retired)

When I needed someone to step in and help me out with an extremely complicated issue, Kelley Minty did so with skill and grace. She operates with the utmost integrity.

Lake County Commissioner Mark Albertson

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